Dashboards Report Data. Scorecards Unlock Insights. Insights Drive Growth.
Drowning in data but still starving for insight?
You believe data should drive growth—
but after all the dashboards, charts, and metrics…
you’re still asking:
“What do I do with this?”
You don’t need more reports—you need better insights
In fact, you may need less reports. Let us build you a scorecard system that brings clarity, ends report chasing, and finally puts your data to work.
Here is our hierarchy of data.
Where does your data fall?
Is our scorecard system right for you?
Do you have dashboard and reports - but feel unsure about what is holding back your business?
Are you reviewing data daily, but still asking, “What should I focus on?”
Can your team explain your key metrics - and do they know the drivers to improvement?
Why Rubicon Insights
Dashboards display. Scorecards decide.
Most dashboards are data art—they look impressive at first.
But dig in and you’ll find endless filters, pages of charts, and the same lingering question:“What lever do I pull to move this business forward?”
An Insights Scorecard is different.
✅ It highlights what matters
✅ It weights your metrics—so your focus aligns with your goals
✅ It tells the story behind your performance
✅ It drives awareness, alignment, and actionYou don’t need to babysit your data.
You need a system that leads.
Backed by 15 years as a Fortune 100 analytics leader,
Rob Drlich founded Rubicon Insights to deliver enterprise-grade clarity to SMBs—without enterprise level complexity or overhead.
How to get started?
Most clients begin with the Insight Sprint—a fast, focused engagement where we learn your business, clarify your metrics, and deliver your first scorecard. And we do it quickly.
From there, if it makes sense, we can explore how to evolve your new scorecard into one of our monthly partnerships.
Insights Sprint
A focused 10–12 day engagement that delivers your custom executive scorecard—fast.
You get:
KPI Discovery Session
Review of your existing reports and data sources
Fully functional Scorecard in Excel or Google Sheets (up to 10 weighted and ranked metrics tailored to your goals)
Data Dictionary and documentation so your team can refresh and maintain the scorecard
Insights Summary: a written analysis of how your metrics are performing and what they reveal
Dedicated communications channel for ongoing questions during the Sprint
Final Implementation Call to roll out the scorecard and answer questions
Bonus: Exploration of how automation and next-level visualization can elevate your data flow
Perfect for: Leaders who want clarity fast—without getting buried in dashboards and report building

Monthly Partnerships
Insights Accent
Everything in the Sprint—to get you launched fast.
Plus:
State-of-the-art Scorecard built in Power BI
Daily automated updates (when compatible with your backend systems)
Threshold-based alerting for key KPIs
AI-generated summaries and root cause analysis
Monthly review call to evaluate performance and prioritize next steps
Supporting dashboard to explore the data behind the scorecard
Full access to structured backend data for deeper visibility
All for less than the cost of a single analyst.
Built for: Founders and operators ready to scale with clarity, consistency, and insight.
Insights Summit
(coming soon)
Your full analytics department replacement.
Automation. Dashboards. Alerts. AI-generated summaries. Daily visibility into what’s moving—and why.
Includes:
All features of Sprint + Ascent
Custom metric infrastructure
Fully automated dashboards
AI-driven insight generation
Department-level performance scorecards
Designed for: Scaling SMBs that need enterprise-level insight without building a data team.
Why do I need to outsource my analytics?
Every company needs data insights. But most settle—either by hiring a single analyst or asking an admin to throw something together in Excel. That keeps you limited.
What if you could hire a team of experts for less than the cost of one full-time analyst? What if you had the caliber of a Fortune 500 analytics team—working toward your business goals, every single day?
Ready to Lead with Clarity?
You don’t need more data. You need the right data—delivered at the right time, in the right context.
Whether you’re chasing profitability, scaling operations, or preparing for the boardroom—Rubicon Insights gives you the clarity to move faster, lead better, and act with confidence.
Let’s build your advantage.
Book a Discovery Call Today or send me an inquiry >>>>>>>>>>